Wednesday, March 23, 2016

Maximizing ROI Investment for Tradeshows

Tradeshows are very expensive, but potentially so lucrative.  What a great place to get up and close with your potential customers!  Nice booth, brochures at the ready, company banner hung, staff ready to talk to people.  What else could you need?  Well actually, quite a bit more.  We break it into three categories here at Adco Marketing.

1.  Table top gifts.  These are inexpensive promotional items to grab the eye of those walking past your booth.  Whether it's our custom cell phone wallets in fun colors, our new aqua bead ice/hot packs, or even a variety of colorful pens, color draws people into the booth for sure.  Once there your sparkling personalities are needed to keep them chatting while you "vet" them to see if they might be a nice potential real client.  It's helpful in this case to also have a game going, or a drawing, something where they can win other promotional items, or a coupon for your particular services.

2.  Under the table gifts.  These are the higher end promotional products such as our power banks, a nice travel tumbler, or a sunshade that might be useful and suitable for executives and potential buyers you feel might really be nice for followup after the conference.  This useful promotional item will help them remember your company, and keep your logo and website nearby after the event whether the item is for their car, their office, or their home.

3.  After the conference mailer gifts.  This is the most critical component for trade show returns on investment.  (ROI)  Have purchased a post tradeshow mailer ahead of time.  (Let's face it your team will be tired after the show, they may not make those phone call followups right away)  Whether our simple magnets, coasters, or a mailer related to your "theme", something that retriggers the memory is necessary.  With our twenty plus years in business, our staff can help you design the appropriate post trade show followup promotional piece to help seal the deal.

We love helping our customers make their tradeshows a success! Call 888-332-ADCO for more cool ROI tradeshow ideas!

Tuesday, March 15, 2016

Full Color Promotional Products with Logos

Ok you've paid that advertising agency or graphic artist a fortune to create your new brand identity.  However, quite often our clients would like to put their full color logos on our promotional products, only to be told that the logo is too expensive or doesn't fit on that pen!   Our experienced staff can show you which trade show giveaways can hold these complex logos. In the case of a pen for example, this can often be difficult, but not with our full color pens, an example of which is below:
Maybe your logo has half tones and shading?  We know it looks so cool, and often customers are quite sad when we explain that the custom travel mug cannot show half tones.  But rejoice, because new full color technology is all the rage and now we can show those full color imprints on a variety of items from backpacks and pens to power banks and cell phone wallets.  Sometimes the digital printing processes take a bit longer, perhaps a week or more, so be sure to call Adco Marketing first and look at what might work for your event date.

Need to hand out some fun full color imprint promotional products such as lip balms, custom candy bags or microfiber cloths?  Adco Marketing is here to help.  Go crazy with these cloths below with nice large imprint areas in a variety of shapes and sizes.  Great under a dollar promotional giveaway!




Really nice quality lip balms hold a logo as well with full color - just ask us to show how your logo looks on these unique, high quality Made in the USA lip balms.  It sounds like a sales pitch, but really in terms of products made in the USA, we do an exceptional job with our lip balms.  Whether with SPF, tinted, or just a really nice assortment of flavors, we rock the full color imprinting on these!




And for a higher end promotional item with full color logo, our custom travel mugs now can be printed with that super cool logo as well!  See the exceptional detail and close registration on the artwork below.



Adco Marketing 888-332-2326

Monday, February 8, 2016

Promotional Tradeshow Giveways on a Budget

Budget friendly promotional products range from the incredibly useful such as phone charging cords and phone battery packs (called power banks) to the slightly more "fun" side of life including smiley face emoticon stress balls and cool looking unique pens.  Going with functional items does not need to be expensive - indeed our 3m postit notes are as low as $.37 each and honestly even with all the computers and tablet devices in the world, once in a while you still need a decent sticky note to scribble down that important information!  No one will throw them away if they are at your tradeshow booth, and they get a nice long desk life especially if you can do one that is 50 sheets or 100 sheets thick.
Speaking of functional items, Adco Marketing produces these really great coasters.  Unless you are going to use your iphone for a coaster (not recommended!), these are another item not going anywhere.  Whether it's the full color stone coasters, or the custom cork coaster, or even the pub coasters made from cardboard, what a terrific promotional item on a budget!

Finally when you are on a tight convention trade show budget, even though you've spent thousands on your booth space, we recommend giving out a logo item more than your brochure (and full color brochures aren't cheap these days).  The average pen lasts two years and is owned by eight people - that's great exposure!  Try our javalina pen for under fifty cents for a cute pen that still writes really well.  Even our custom memory flashdrives are now under five dollars and you can load that brochure and your corporate video onto there.
Adco Marketing has lots of products under a dollar, so give us a call to find some other budget promotional ideas!  Yes, even our car chargers are under two dollars now...

Wednesday, January 20, 2016

Medical Hospital Promotional Product Giveaways

At Adco Marketing we get a lot of requests from hospitals, doctors offices, endoscopy centers, laser eye centers and more.  They often ask, what can they give away that is more exciting than a pen but doesn't break the budget?   While we can custom create sticky notes with a cool xray phantom background, or maybe a mousepad with photos of your hospital, you may want something a bit more fun.

Here are some unique medical promotional products below.
Hand sanitizer spray to look like xray, doctor uniform, scrubs and more!.


Aren't these cool?  Remember often offices are giving out items to be used for therapy as well.  These doctor stress relievers are just the ticket!



How about giving logo items that have functional use at home? Our custom pill boxes are very popular and your clients will be so thankful when they receive!


Honestly just calling Adco Marketing is a great idea.  We would love to assist you planning that hospital trade show booth, gifts for the maternity ward, or just items your patients will love.  888-332-ADCO.

Thursday, January 7, 2016

Las Vegas Convention Tradeshow Giveaways

We've been supporting these tradeshows for years, many of which begin and end in Las Vegas.
Whether you are looking for tote bags,
Horizon Custom Tote Bag in poly canvas with your custom logo
Conference agenda notepads
Cinna Notebook and Pen - custom conference notebook or journal
or custom pens under a dollar, or the latest in tech promotional products, Adco Marketing is the place to start.  Exhibiting or attending the Healthcare Information & Management Systems Society (HIMSS16) Annual Conference & Exhibition? How about the Limousine and Chauffeured Transportation - 2016 International Limousine Charter & Tour Show?   We also provide many giveaways for exhibitors to the Nightclub and Bar Show .   Great idea for the Limousine show -
Custom Etched Flutes champagne flutes
to higher end executive gifts, make sure your booth gets noticed.  We can help you design a contest for your booth so that you can give away inexpensive items on the table such ascustom mints and highlighters, and then save the higher end items such as power banks and selfie sticks for vetted potential customers.  Call Adco Marketing for more creative Las Vegas convention tradeshow giveaways!  www.adcomarketing.com