If you're going to promote, why not promote good health?

Drinking water is the key to good health. I heard once the doctors at a weight loss clinic say that the first thing they do is ask their visitors to drink more water. Drinking enough water allows the body to release water, believe it or not, fills your tummy, and sets you on the path to good health.  In colder weather, we may not think to drink water the way we do in hot weather, but it is just as important.

Adco Marketing has a wide selection of water bottles. We have a wide variety of bottles to meet your needs, including bpa free, made in the USA and tritan. Adco Marketing will help you and your organization promote this healthy habit!

Calling All Artists...

We all love the little boutiques where we find lovely and creative original glasses, mugs, bags, and more. This is your chance to get in on the game! With websites like eBay and Etsy, artists have an easy way to access the marketplace.

This Cotton Drawstring Backpack printed with your art, for as low as $2.36

Adco Marketing will help you find just the right item to put your original artwork on. The screen is usually around $50 the first time you make it, and then add the cost of your item & shipping.

Glass Bottles with your one color art and choice of colored lid, as low as $3.99 each!

 

I would like to see more artists invest in their creativity with items like tote bags, mason jars, candles and other fun gifts. This is your chance to change the world... one glass bottle at a time. You provide your .eps artwork and we will help you create your special item! Call us 888-332-ADCO- Adco Marketing... or 415-927-2881 www.adcomarketing.com

Top 5 Tradeshow Giveaways 2012

Imagine your perfect tradeshow experience. You...engaged with your audience and an endless supply of a tradeshow giveaway that people are flocking around your booth to get their hands on.

This perfect tradeshow giveaway can be anything from the lip balm, microfiber glasses cleaners, or the extra tote bag that people on vacation find themselves needing, to a high tech wonder like a stylus that people will use everyday with their tablets. Whatever you decide to put your name on, make sure it is something peoplewill want, will talk about, and will eat, use or share.

Top 5 Tradeshow Giveaways 2012

1. Stylus- with tablets and smartphones gaining popularity, people will be so excited to receive a stylus, and they will use it, and they will remember you and where they got it because they will be talking about it, and directing people back to your booth. You can find a stylus for under a dollar here.

2. Hand Sanitizer- One thing everyone worries about when they are on the road, or in a giant room full of people, is getting sick. People will really appreciate a bottle, sprayer or credit card style hand sanitizer, and they are guaranteed to keep it- and your logo and message with them. There are a million styles and scents of hand sanitizer (I love coconut), here is a link to a few of the best.

3. FOOD- Ever been to a warehouse store when they are giving out free samples? Then you know that people flock to food! If you have something to tell someone, and you can do it with a sweet tradeshow giveaway cookie, all the better.

4. Lip Balm- Lip balm is a great tradeshow giveaway because it is useful, easy to slip into a purse or pocket, and has some good staying power. I've had lip balms that have lasted me more than a year, and I probably looked at them more than once a day. Promotional lip balms are not the cheap, crappy, ugly lip balm you might think they are. Theren now come in inventive packaging, lovely tins, beeswax, natural, made in the usa lip balms, and they are affordable! People will really appreciate having your lip balm, and it is a great conversation starter to tell them about the all natural ingredients.

5. Backpacks- You may not see many adults walking around with backpacks on these days, but they might while on vacation, and most of those adults have two kids at home. You had better believe parents are going to bring them back tradeshow giveaways. Drawstring backpacks are all the rage these days. Kids-Teens are going crazy for them. And won't you feel smart when everyone else's logo'd items go into your backpack and people walk around with your logo strapped to their backs! Many of the drawstring tote bags/ backpacks are recycled and they even come in organic and cotton!


Choosing the right tradeshow giveaway is important. If you are not sure what you want to order, check this blog for interesting tradeshow giveaways, or visit http://www.adcomarketing.com for more ideas. Adco Marketing has trained, talented and experienced Promotional Consultants with decades of experience in finding the right item for each customer. Adco Marketing even has a toll free number 1-888-332-ADCO. Or you can email us! sales@adcomarketing.com.

Custom Umbrellas and Promotional Umbrellas by Adco Marketing

Whew! The rain has come at least here in California!  When looking at custom umbrellas there are three questions we recommend knowing the answers to:
1.  Is it for a single person, or are you wanting to be able to "share" - if share, you want an arc bigger than the 48" standard, probably the 56" minimum for that.
2.  How often will your logo get seen?  If you don't live in Seattle, odds are that umbrella is closed much of the year.  If so, we recommend printing the sleeve and/or the tie.
3.  Is your custom umbrella needed for a golf tournament, or as a customer gift?  How important is presentation and how much room do you have for assembly?  Umbrellas come with lots of packaging - plastic, cardboard strips, etc - so you'll need a bin near by for assembly, or better yet get them all unpacked and cleaned up before your handout event.
Please consider Adco Marketing for your custom umbrellas  - we love to give advice on anything from school color umbrellas to what is the least expensive umbrella that won't bust in the wind!  Email sales@adcomarketing.com with any promotional umbrella questions.  The Thank You umbrella is our most unique - check it out!

Tradeshow Preparation Tips and Promotional Giveaways

Tradeshows can be very expensive with booth rental, promotional gifts, brochures, display stands and more running into the thousands of  dollars.  To maximize your tradeshow benefits, I suggest the following:

• Purpose and Mission.  Narrow down a mission statement for each show.  What is your purpose?  Is it to get more "potential" leads to ultimately purchase your product?  What data are you needing on each lead - just email and phone, or something more detailed like job title, address, etc?  Another purpose might be to get more folks to sign up for your website or "like" your page on facebook?  Are you needing attendees to interact with a demo of your product or watch a quick video?  Your purpose for each show may change.  Think carefully about your ability to followup afterwords.  Would you prefer to have fewer leads, but more targeted, or is a thousand names ok for you?
• Show preparation.  Picture your table or booth, what is the first thing you will want clients to see about your services?  Full color banners are an inexpensive way to quickly hang above the booth (don't forget to bring your S hooks to attach or some bungee cords too) Think carefully about transportation.  Many shows charge a fortune for the organizers and unions to carry in your product to your booth.  Shipping to your hotel instead for lightweight materials (brochures, custom mint handouts, etc) might be a better option.  Consider your booth itself.  Are you needing perhaps a table top display which could easily fold away after the show, or are you going for a floor to ceiling type of approach?  What "visual" are you wanting the attendees to get "no matter what" - the website?  The logo?  The tagline?
• Booth materials and handouts.   Full color brochures can be a great option when you have a lot of information you would like attendees to get.  However if your product has a long sales cycle (i.e. real estate, giant computer systems, etc.), a brochure is probably not going to stay with them long enough to finally think of you to buy product.  That's where promotional products come into play.  Ideally you'd like a marketing giveaway that will last a long time, get a lot of logo "views", and be in a focal point in the home or office depending on the service you offer.  Something like a custom sticky note or sticky cube can be great for getting desktop space.  However, in terms of the "wow" factor, attendees may not be running to your booth saying "wow, a free sticky note pad!  come see!"  So we tell our clients to get something flashy as well.  Perhaps actual flashing buttons (clip these to the curtains too for a great effect), or if budget allows, a higher end item such as a colorful aluminum water bottle, custom travel mug, etc.  Your handout should be simple in terms of imprint - logo and website, with tagline if there is room.  Not well known yet?  Don't pick a $.50 key chain that just has room for a logo - if you need people to learn more about what your company does, that will just sit in a drawer.
• Drawings.  Ok everyone loves a chance to win, but carefully consider your prize.  If you have a nice gift basket or even an ipad, all the drawing forms will be for those people wanting that product, not necessarily great leads for you!  Consider having your product itself as a prize and your leads will be more qualified (i.e. free massage, two hours free consulting, etc.)  Often we will offer an incentive such as a nice travel mug or flash drive if a "survey" is completed (this can be better than a drawing) and help you get exceptionally detailed information on those potential buyers.  If you email karen@adcomarketing.com I can help you come up with appropriate giveaways and drawings to match your company goals. 
• Followup.  Yikes, a thousand leads, what can you do?  We offer anything from postcards with magnets attached for mailing followup, to custom printed catalogs.  However, the best followup is the old fashioned phone. (remember before email?)  That's why limiting your leads to qualified buyers is so critical.  

For more tradeshow preparation tips, or to purchase tradeshow giveaways, please email karen@adcomarketing.com or go to www.adcomarketing.com!